The Influence of customer relationship management on achieving client loyalty to rural banks in SOCSKSARGEN

Gotoman, Virgie L.

The Influence of customer relationship management on achieving client loyalty to rural banks in SOCSKSARGEN Virgie L. Gotoman - Davao City Ateneo de Davao University 2020 - x, 146 pages

Dissertation (Doctor of Business Administration) -- Ateneo de Davao University, April 2020


Customer relations -- Management.
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