Baljon, Madel Demdam <br/><br/>
A Descriptive study on determining multichannel contact resource allocation strategy through customer lifetime value (CLV) analysis 
Madel Demdam Baljon 
 - Manila  De La Salle University  2011 
 - iii, 187p. 
<br/><br/>Master of Science 
<br/><br/><label>LC Class. No.: </label>CD-01190t