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1.
Mobile marketing app utilized by consumers in selected shopping centers in Metro Manila Noel Morillo Teves by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila : Polytechnic University of the Philippines 2020
Availability: Items available for loan: Commission on Higher Education (2)Call number: LG 996 2020 C6 T48, ...

2.
The Impact of extrinsic product cues on quality perceptions and intent to purchase toys manaufactured in China Audrey Rose Bradd Oviedo by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2009
Dissertation note: Master in Science Marketing
Availability: Items available for loan: Commission on Higher Education (1).

3.
The Moderating effect of consumer knowledge on corporate image using the mall-based skin care clinic industry within Metro Manila Ma. Theresa Q. Torrijos by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De la Salle University 2010
Dissertation note: Master of Science Marketing
Availability: Items available for loan: Commission on Higher Education (1).

4.
Women of generous proportions: an empirical study of full-figured brands and the consumer bonding experience Jhoana P. Acosta by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De la Salle University 2010
Dissertation note: Master of Science Marketing
Availability: Items available for loan: Commission on Higher Education (1).

5.
Determinants of prescription decision of a premium brand of standard milk formula among pediatricians in Medical City and Asian hospitals: a basis for a proposed consumer decision model Mark Joseph Sarmiento by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De la Salle University 2010
Dissertation note: Master of Science Marketing
Availability: Items available for loan: Commission on Higher Education (1).

6.
Emotional intelligence and incentives as predictor on sales performance among JVC sales assistance Bryce Emilson Tang Chua by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2009
Dissertation note: Master of Science Marketing
Availability: Items available for loan: Commission on Higher Education (1).

7.
Antecedents of purchase behavior in traditional and non-traditional e-commerce sites Catherine Inez Medina Licas by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2009
Dissertation note: Master of Science Marketing
Availability: Items available for loan: Commission on Higher Education (1).

8.
"Pinoy pay-at-the-pump" : evaluating antecedent beliefs influencing willingness and intention to use a self-service filling station among Filipino private motorists Marie Jobeth Vizcarra Fernandez by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2010
Dissertation note: Master of Science Marketing
Availability: Items available for loan: Commission on Higher Education (1).

9.
Influencers and other "Buying-role" players in the decision making process of overseas Filipino workers in buying low cost housing Diana Rose S. Fabian by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2010
Dissertation note: Master of Science Marketing
Availability: Items available for loan: Commission on Higher Education (1).

10.
A Jassy night PMA's 37th confab p. 31 Gia D. de Guzman by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Commission on Higher Education (1).

11.
The Socio-economic and technical evaluation of the cashew post production industry in Central Luzon pp. 82-104 Jo A. Espiritu, Florida A Domingo by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Commission on Higher Education (1).

12.
Suggested format for an institutional marketing plan of St. John's University pp. 24-38 Condrado E. Inigo by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Commission on Higher Education (1).

13.
Meeting the challenges of intensified global competition for agricultural products pp. 25-33 Romeo Nacor by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Commission on Higher Education (1).

14.
Feedmilling pioneer pp. 137-140 comp. by Romy Nacor by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Commission on Higher Education (1).

15.
Factors affecting consumer behavior in purchasing washing machine in Metro Manila Adrian Jasper Sioco by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2012
Dissertation note: Marketing Master of Science
Availability: Items available for loan: Commission on Higher Education (1).

16.
The interplay of contact frequency and relationship duration on customer reported relationship strength Arvin Kendrick L. Ang by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2012
Dissertation note: Marketing Master of Science
Availability: Items available for loan: Commission on Higher Education (1).

17.
Rain making: the professionals' guide to attracting new clients Ford Harding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Avon, Mass Adams Meida Corp. 1994
Availability: Items available for loan: Commission on Higher Education (1).

18.
A study on group buying as online sales promotion for marketing communication of retailers in the Philippines Michelle Juliet B. Pagarigan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2013
Dissertation note: Marketing Master of Science
Availability: Items available for loan: Commission on Higher Education (1).

19.
An exploratory study on how travel agencies can compete with self-online booking travels among business travelers Rogelio A. Alierno by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2013
Dissertation note: Marketing Master of Science
Availability: Items available for loan: Commission on Higher Education (1).

20.
A study on the influence of facebook on brand equity of airline brands in the Philippine Airline Market Ruby Jean C. Albino by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Manila De La Salle University 2013
Dissertation note: Marketing Master of Science
Availability: Items available for loan: Commission on Higher Education (1).

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